Shanghai
BMW
BMW Marathon
November 12, 2017
BMW China gives every runner in the Shanghai marathon a personalized art piece by using their individual running data to celebrate their achievement, encouraging them to “LET THE WORLD SEE OUR ENERGY.” In China, BMW is not only one of the most beloved car companies but also has profound history with running. Thanks to BMW, if you run the Shanghai marathon this year you will get a personalized ...
 
Nike
Shanghai Fast
November 01, 2017
The Shanghai marathon is one of the most important in China, and every year runners join from all over the world. So this year Nike will celebrate the speed of the city and the people in it with a brand ...
 
Nike
You can't guarantee a win, but you can guarantee a fight.
September 28, 2017
Hong Kongers felt the heat for Rex Tso’s much anticipated fight on October 7, 2017. Before making new headlines for his 22nd win, undefeated Hong Kong professional boxer Rex Tso appeared in the latest ...
 
KFC
Colonel’s Coffee
August 20, 2017
For KFC's 30th anniversary, Wieden+Kennedy Shanghai brought Colonel Sanders back to China with freshly ground coffee and a Kentucky bluegrass musical that hijacked one of China’s most recognizable folk ...
 
Nike
Badge of Honor
May 20, 2017
In China, parents want their kids to have fun playing sports but are nervous about the possibility of them getting hurt. So this Children’s Day Nike is offering a symbol of their dedication to sport ...
 
Nike
I Got Next
April 16, 2017
Celebrate the fearlessness of young basketball players and encourage more kids to step onto the court to be the next.
 
Corona
Go Chill
November 01, 2016
During Single's-Day in China, most brands compete against each other by lowering prices of their products or give away gimmicky gifts, only aiming to stimulate peoples impulse spend. This year, Corona, ...
 
Milka
Mr. Milkman
October 25, 2016
Go to the pure and amazing Alpine world, to experience and live the Milka world on your own as only virtual reality can show you.
 
Nike
Just Do It 2016
August 22, 2016
We never said what to do. All we said was, “JUST DO IT."
 
Maxwell House
Good Coffee Can Be Simple
June 01, 2016
Good coffee can be simple, even in the face of Mr. Latte.