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Liz Upchurch
Design Studio
W+K Work
Chrysler 200
April 01, 2011
“Born of Fire,” which ran during the XLV Super Bowl, re-introduced Chrysler as a company that people could and should be proud of. The next step is to introduce the specific product. In four new TV ...
Old Spice
Scent Vacation
February 07, 2011
The Old Spice Guy, as played by Isaiah Mustafa, is back in a 30-second spot titled, "Scent Vacation." Highlighting the Old Spice Fresh Collection, a line of deodorant, body spray and body wash, ...
The Black Mamba
February 01, 2011
"The Black Mamba" is a Nike film project directed by Robert Rodriguez and starring Kobe Bryant, Bruce Willis and Kanye West. The film, airing in both the U.S. and China, highlights the Nike Zoom ...
Holiday 2010
November 29, 2010
The Holiday campaign features classic holiday moments, from buying your first tiny tree to finding the perfect hiding place for a special present, all set to an original score of modern Christmas-themed ...
Curve ID
August 11, 2010
All asses were not created equal. The new Levi’s® Curve ID campaign is a rallying cry to women everywhere that hotness really does come in all shapes and sizes. The new custom fits from Levi’s® are ...
Ready to Work
June 28, 2010
Levi’s Go Forth ‘Ready to Work,’ a new integrated campaign including TV, print, OOH, a film series and more, is launching this month supporting the Levi’s Work Wear Collection.

With the goal ...
June 12, 2010
Though it isn't a literal retelling of history, it's a new American folktale about how American freedom was created. Dodge is making a statement about how cars are a very American thing, and how cars like ...